Digital Marketing Mastery Course

From Beginner to Certified Digital Marketer in One Comprehensive Program

Course Overview

This comprehensive digital marketing course is designed to take students from absolute beginners to job-ready professionals. You'll learn modern marketing strategies using industry-standard tools and platforms.

By the end of this course, you will:

• ✅ Master SEO, PPC, and social media marketing
• ✅ Create high-converting campaigns with Google/Facebook Ads
• ✅ Develop data-driven marketing strategies
• ✅ Analyze performance with Google Analytics
• ✅ Build a professional marketing portfolio

Whether you want to start freelancing, grow your business, or launch a marketing career, this course provides everything you need to succeed in digital marketing.

Course Features

1. Campaign-Based Learning

Execute real-world projects including:

• Google Ads campaign
• Facebook marketing strategy
• SEO optimization project

2. Expert Instruction

• Step-by-step video tutorials
• Downloadable templates & checklists
• Live strategy sessions

3. Career Support

• Portfolio building guidance
• Client acquisition strategies
• Resume and LinkedIn optimization

4. Flexible Learning

• Self-paced online access
• Lifetime course updates
• Dual certification (SEO & PPC)

Course Curriculum

Module 1: Digital Marketing Fundamentals

• The digital marketing ecosystem
• Customer journey mapping
• Essential tools (Google Analytics, SEMrush)

Module 2: Search Engine Optimization (SEO)

• Keyword research & on-page optimization
• Technical SEO & link building
• Project: Optimize a website for SEO

Module 3: Pay-Per-Click Advertising

• Google Ads & Microsoft Advertising
• Campaign structure & bidding strategies
• Project: Run a profitable PPC campaign

Module 4: Social Media Marketing

• Facebook & Instagram advertising
• Content strategy & community management
• Project: Create a social media campaign

Module 5: Content Marketing

• Blogging & video marketing strategies
• Email marketing automation
• Project: Develop a content calendar

Module 6: Analytics & Conversion

• Google Analytics & Tag Manager
• Conversion rate optimization
• Project: Analyze and improve a sales funnel

Module 7: Marketing Automation

• CRM integration
• Email workflows & chatbots
• Project: Set up an automation sequence

Module 8: Strategy & Planning

• Developing marketing plans
• Budgeting & ROI measurement
• Project: Create a 90-day marketing plan

Module 9: Capstone Project

• Complete digital marketing strategy
• Portfolio presentation
• Bonus: Agency startup guide

Who Is This Course For?

• • Beginners with no marketing experience
• • Entrepreneurs growing their business
• • Freelancers expanding their services
• • Career changers entering marketing
• • Traditional marketers transitioning to digital
• • Content creators monetizing their audience

Ready to Launch Your Marketing Career?

Enroll today and gain high-demand digital marketing skills!

Get Started Now